Knicks x Scoops & Hoops | NBA Finals 2026
Year
2026
Location
New York City
Client
Chase, New York Knicks
Role
3D Design + Creative Director
In celebration of the Knicks’ first NBA Finals appearance in 27 years, Scoops & Hoops hit the streets of NYC through a collaboration between Chase, the Knicks, New York or Nowhere, and Salt & Straw. Part ice cream truck, part Pop-A-Shot experience, the activation made stops at iconic locations across the city — from Jane’s Carousel and SoHo to JPMorgan Chase headquarters — before landing at Wollman Rink in Central Park for the Finals watch party.
